Friday, June 06, 2008
An Open Letter to Plus Sized Catalogs
Dear Fat Girl Catalogs,
Can we talk?
OK, look... I know those models you use, from a modelling perspective, are all but morbidly obese. From the perspective of the audience you're trying to sell to, however, these women are practically skinny minnies.
Have you not noticed the way your clothes just hang from their bodies? Did it never occur to you that maybe, just maybe, your models should actually wear the size of clothes that you're attempting to sell?
Maybe you've been brainwashed into believing that fat girls just don't look good enough to sell your clothes. So, does that mean that you're not smart enough to think for yourself or that you haven't opened your eyes and had a look around lately?
Face it, kids. Like it or not, the average American BMI is getting higher and higher. It's insulting enough that you feel that you can just increase the size of skinny people clothes and then charge up to three times more without taking into account that fat bodies are built differently than skinny bodies and, therefore, fill clothing out differently. You want to take it one step further and display your overpriced, ill-fitting clothing on models that can probably still shop in the Junior Miss section?
I know a lot of people out there have a low opinion of fat people, in general. Maybe y'all fit in that classification. You are, however, attempting to take our money. So please do us fatties a favor and treat us with a little bit of respect and understanding.
That means designing and sizing clothes so that it actually fits the way fat people are built. Remember, we're not just skinny people turned into giants. Just because I have a large waist, does not mean I'm nine feet tall.
It also means finding models that actually fit, fill out, and look good in the clothes you're selling. Isn't that just common sense?
If you can't bring yourself to actually hire & display fat people, then just hang the clothes on hangers and call it a day. Don't insult us by putting the clothes on models way too small to wear the clothes.
While I can't speak for all fatties, I can tell you that I, for one, am particular and frugal. I have no problem not buying clothing and am certainly willing to not buy your clothing.
You want my money?
You're going to have to earn it.
Picky but Loyal